Our textile business is broadly classified into two prime divisions: brand apparels and B2B.
Formally established in the year 2011, our wide array of apparel for ladies still remains our core business, riding on being highly creative and one of the fastest innovating brands when it comes to merchandizing for women’s fashion. With an end-to-end experience in the fashion industry, our designs have created a niche for themselves thanks to their creativity, innovation and exquisiteness.
Fashionable and Diversified Portfolio
Our rich product portfolio entails kurtis for contemporary ethnic wear (Ira), premium fusion wear (Ekaa) and premium occasion wear (Tag9). Our comprehensive ensemble also comprises of ready-to-wear Pret-wear designer dresses as part of our ‘season collection’. Our top-of-the-line in-house design team launches these Pret wear collections every season, much to the delight of our discerning clientele. Additionally, our popular collection of trendy western wear includes tops, tunics, bottoms, yoga pants and leggings.
Always being abreast of the times, we have also started manufacturing 3-ply masks on our fully automated machines as well as Personal Protective Equipment (PPE) kits during the course of the Covid-19 pandemic.
Experience and Expertise Matters
The company has gone through a sea of corporatizations spearheaded by the youthful, millenial management to evolve as a top-brand today. More than three decades of experience in the textiles business has given the company the strength to source at highly competitive price points and position itself as a market leader vis-à-vis the latest trends and fashion. We have been successful in continually widening the product basket and increasing the wallet share amongst women’s spending within the targeted age groups. Our ability to adapt to the changing times and agile infrastructure equipped to manufacture a wide range of products has proved to be the cornerstones of our success story.
Our textile B2B trading business focuses on trading of yarn and fabric of various genres and qualities. This key division works with B2B traders, end-users and millers for its sourcing needs. We infuse efficiency in the industry through our strength of quality sourcing and managing the entire textile supply chain end-to-end from miller to the end-user. Thanks to this, we are able to undertake trading at competitive rates in the industry.
Going from strength to strength
The strength of this business lies in the constant path-breaking R&D vis-à-vis both the product range and sourcing the raw materials. Every year, a myriad of design-shade combinations are introduced in light wool, polyester wool and wool, polyester viscose as well as polyester cotton fabrics.